Who We Are
Naseeha is a mentorship marketplace that brings people together, those with questions and those with experience, creating a space for real, one-on-one guidance
Life rarely comes with a manual.
At every stage of life we face decisions that shape our future.
You might be…
shaping a career, starting a business or side hustle , or planning your next chapter
relocating, expanding your world, or adapting to a new environment and culture
stepping into leadership, partnership, or personal growth with new responsibilities
or simply curious, sensing there's more ahead, and wanting clarity before you move
We've all been there. Searching through endless articles, scrolling advice threads, or quietly keeping questions to ourselves. Yet most guidance today is either generic, inaccessible, or dependent on who you happen to know.
Real guidance isn't generic, it's personal, lived, and shared with sincerity.
That's why we built Naseeha.
Inspired by the Arab tradition of nasiha bi jamal — where sincere advice was considered as valuable as a camel — we're reimagining guidance for today's world.
We're Normalizing Asking
and Humanizing Helping.
Our Belief
We believe asking for help is a strength, not a weakness.
We believe lived experience is more powerful than generic advice.
We believe guidance should be accessible, contextual, and human.
And we believe that when asking becomes normal, helping becomes transformative.
Founders
Built by operators. Powered by community.
Zouheir Tamim
Co-founder & CEO
I've always been the person friends reach out to with: "Got ten minutes?" I've seen how a short, honest conversation can cut through months of doubt. I've also seen why we hesitate to ask others for advice: pride, fear, and too much advice that feels generic or performative.
Why I started Naseeha
In our culture, nasiha—sincere advice—is a duty, not a favor. Yet today, asking is hard and guidance is gated. I've been both the one seeking and the one asked, and I've seen late-night messages and quick coffees change outcomes. I wanted a simpler way for that help to happen: private, dignified, and rooted in context. No gatekeeping. No ego. Just a conversation that moves you forward.
“Ask without shame. Help without hierarchy.”
Nader Kanounji
Co-founder & CTO
I spent my career building platforms at start-ups leading teams across geographies. I kept running into the same truth: most people hesitate to ask and when they do, they get generic, high-level answers that don't fit their lives.
Why I'm building Naseeha
Because I've watched good people stay silent when they needed help most.
Because one honest conversation has changed my path more than a hundred articles.
Naseeha is my way to make those conversations easy and normal: a place to ask without shame, be met with care, and leave with steps that fit your life. No performance. No pedestal. Just two humans, and a way forward.
“Make it easy to ask, safe to be honest, and simple to help.”
We're creating a space where asking is normal, helping is human, and lived experience becomes guidance.
Join Us
We're building more than a service, we're shaping a culture.
One where asking is courage, helping is dignity, and growth is shared.
Together, we turn experience into growth.
Contact
Questions, partnerships, or press?
Use the form below and select your topic. We respond within 2 business days.